Mutual funds surge in small cities

Mutual fund investments in smaller cities (B30) have seen strong growth, with assets under management (AUM) rising at a 14.5 per cent CAGR to ₹13 lakh crore over six years, compared to 8.8 per cent in top cities (T30) reaching ₹57 lakh crore. This surge is driven by strong equity markets, the “Mutual Funds Sahi Hai” campaign, small ticket SIPs, widening access to financial advisory services and increasing digital adoption. Here’s a look at the B30 investment trend

Published on May 20, 2025